Connecting real and online world in Retail and Logistics
With a great success in 2016 of the LOCA Conference in Munich at the Fashion Center, we move into the BMW Welt in 2017.
From around the world experts meet at the LOCA Conference to discuss the opportunities and challenges of location technologies, marketing and services. 2016 about 450 guests followed our call and listened to speakers from all over the world and of course the German speaking countries.
The LOCA Conference on 15th and 16th February 2017 is under the motto "Everything at Glance - Location Trends and Facts" in RETAIL, LOGISTICS and TRAVEL-Industry.
Representatives form companies all around Europe will speak and show different use cases and ideas on how location and digital and intelligent systems work. The topics are among others ...
all are part of the diversified field of location-based services and marketing automation tools.
Die Digitalisierung verändert wie Kunden und Händler mitein-ander in Beziehung treten. Neue Lösungen sprechen die Ver-braucher dabei direkt an – was diese durchaus begrüßen. Diese Ergebnis-Umfrage von POSpulse..
Marketing & Business Dev.
The international conference on Location Technology and Services hosted by the Location Based Marketing
Association provides all stakeholders of the ecosystem with the opportunity for global exchange. Established in 2012 the conference is an industry leading event in North America
(Chicago, New York and Austin) and Asia (Singapore). The LOCA Conference is one of the most important meetings for retailers, brands and agencies. www.theLBMA.org (DACH)
In 2016 we had over 600 guests and 80 speakers from various countries such as the USA, the UK, Sweden and German speaking countries.
Location Technology, Marketing & Services
Location Digital Commerce
In 2017 the 11th App Day is taking place at the same time as the LOCA conference, 15th to 16th February 2017 in Munich. The latest trends in technologies
and development (e.g. AR, LBS, Wearables) will be demonstrated and discussed.
Internet of Things – FOR REAL is IoT focused on Business ROI (not tech), high paced real existing cases, crowded networking and high energy/show business.
The organisator are from Schweden and take place at 15th February at LOCA.
LOCA night event start early in the evening with the exclusive speaker dinner, after them in a american lifestyle pub atmosphere will start the party with prize-giving of the two awards.
Best of digital LOCATION
Technology, Marketing and Services
EUROPE Best Location Marketing Strategy and App for Consumers from Retailers and social and classic brands! "Connecting OFF-Online"
DACH Best digital location campaigns and solutions under usage of technologies. Innovative ideas with input Warehouse Economy, Store-Concepts, Enterprise-Solutions and the dialogue with customers will be reviewed.
BEST APPS in DACH
Consumer and media votes
2016: 85 submitted apps, 112.000 consumers voted for their winner and the media jury consisting of NTV, Computerwoche, Mobile Business, iPad and iPhone Welt, ComputerBild etc., award the best apps.