Connecting the real and online worlds in Retail I Logistics
"Having moved to BMW Welt, we have succeeded in winning a more relevant audience for the LOCA than in previous years," explains Carsten Szameitat Director of the Location Based Marketing Association (LBMA) and initiator of the LOCA Conference. Also the changeover of the second day LIVE tours to the partners was very well received. "We are very satisfied with the development of LOCA. The success of the conference and the LIVE tours in the market shows us that we are covering the important topics and are on the right track. Therefore, we are looking forward to the next year, when it means again: Connecting ON- and Offline Worlds. "
Der Trend-Report 2017/18 der Location Based Marketing Association. Diese Jahr über Location Technologien, Marketing und Service.
Laden Sie sich jetzt einen Teil der Studie hier herunter.
The LOCA Conference on 15th and 16th February 2017 is under the motto "Everything at Glance - Location Trends and Facts" in RETAIL
& LOGISTICS -Industry. Day 1 we stay at BMW Welt in Munich.
Second day LIVE tours to Munich companies showrooms. Three stations wait for the attendees.
Das Programm und Berichte zu diversen Themenbereich Retail Innovationen "Stationäre Flächen - Online vernetzen" gibt einen umfassenden Überlick was Sie auf der Conference erwartet. NUR DEUTSCH
Internationals, rest DACH
Marketing & Business Dev.
Speaker of LOCA 2017
Die Digitalisierung verändert wie Kunden und Händler mitein-ander in Beziehung treten. Neue Lösungen sprechen die Ver-braucher dabei direkt an – was diese durchaus begrüßen. Diese Ergebnis-Umfrage von POSpulse..
The LOCA night event start early in the evening with the dinner and exclusive speaker, afterwards, the party will start, with an American lifestyle pub atmosphere, and two awards will be given.
Best of digital LOCATION
Technology, Marketing and Services
EUROPE Best Location Marketing Strategy and App for Consumers from Retailers and social and classic brands! "Connecting OFF-Online"
DACH Best digital location campaigns and solutions under usage of technologies. Innovative ideas with input Warehouse Economy, Store-Concepts, Enterprise-Solutions and dialogue with customers will be reviewed.
Submission: 5th February 2017
BEST APPS in DACH
Consumer and media votes
2016: 85 submitted apps; 112.000 consumers voted for their winner, and the media jury consisting of NTV, Computerwoche, Mobile Business, iPad and iPhone Welt, ComputerBild, etc. awarded the best apps.
Submission: 13th Janauary 2017
The international conference on Location Technology and Services hosted by the Location Based Marketing
Association provides all stakeholders of the ecosystem with the opportunity for global exchange. Established in 2012, the conference is an industry-leading event in North America
(Chicago, New York and Austin) and Asia (Singapore). The LOCA Conference is one of the most important meetings for retailers, brands and agencies. www.theLBMA.org (DACH)